Charleston AMA - Amercian Marketing Association

CALL FOR ENTRIES

September 8, 2009 No comments yet

Are you the next American Marketing Association SPARK Award winner?
It’s simple: enter, win, be recognized.
The AMA Spark Awards recognize the most effective marketing campaigns in South Carolina and awards seven companies and one individual that have demonstrated outstanding leadership and programs in the previous calendar year. The entries are judged on the ability to show [...]

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Member Spotlight: Rachel Hutchisson

September 8, 2009 No comments yet

Name: Rachel Hutchisson
Company: Blackbaud, Inc.
Title: Director, Corporate Relations & Philanthropy
In two sentences, tell us about your company/position:
Blackbaud is the leading global provider of software and services designed specifically for nonprofit organizations. I oversee the company’s global philanthropic and volunteerism initiatives, relying on my 17 years of experience working with nonprofit organizations to help the company [...]

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Twitpic Contest

August 18, 2009 No comments yet

Are you an inspired marketer in Charleston? If so, show us! Charleston AMA is officially kicking off its photo contest this Wednesday, August 19.
The rules are simple:
- Take a picture of what inspires you as a marketer or what inspires you about Charleston.
- Submit your photo via Twitpic to Charleston AMA’s Twitter account: @CharlestonAMA
Our September [...]

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TwitPic Creator Tells All!

August 18, 2009 No comments yet

Join the Charleston Chapter of the American Marketing Association on Thursday, Sept. 10, as we welcome Noah Everett, creator of TwitPic, a program used by more than 3.5 million people to share photos across Twitter’s Web and mobile-based platforms.
A new resident of Charleston, Noah will share how his program built upon one of the most [...]

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August Coffee Talk

August 15, 2009 No comments yet

AMA – Quarterly Breakfast Meetings
August 18, 2009
The American Marketing Association welcomes you to join us for Coffee Talk, a series of morning meetings created to encourage networking and provide an informal forum to discuss marketing’s role in a variety of industries. Each quarter, we will select a different industry and invite a guest speaker to [...]

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Are You Adapting Your Marketing Strategies?

August 3, 2009 2 comments

In today’s ever-changing market segments, company’s need to adapt to keep up. In turn, marketers need to adapt their own strategies to sustain their company’s vision and values throughout the morphing brand and culture.
Join Dianne Culhane this Thursday at our monthly AMA luncheon as she discusses Collaborative Strategic Planning, Culture Change and Sustainability.
Culhane, a sustainability [...]

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Write as if your life depended on it - first impressions are everything

August 3, 2009 No comments yet

I was on Ragan Communications last week and came across a good short article on how to make a grat first impression in your writing. It was published by Robert J. Holland, ABC, Holland Communication Solutions, LLC. Read below for the full article, which can also be found on Holland’s blog.
Don’t Blow Your Chance
I used to get [...]

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Do You Know Your Turbulence Navigation Score?

July 24, 2009 No comments yet

Last month, Cynthia Currence taught us a lot about marketing in turbulent times. One thing that still stands out in my mind was her recommendation to develop partnerships with other entities to diversify your thinking. A lot of groups could learn from her examples and find ways to partner across business and nonprofit lines. See [...]

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Cynthia Currence Tells All

June 29, 2009 1 comment

Next month we’re welcoming Cynthia Currence, former VP Marketing and Branding for the American Cancer Society, to our July AMA luncheon to talk about “Marketing Opportunities in Turbulent Times.” Read the full description on our events page.
Cynthia has an extensive background in qualitative research design and facilitation, marketing strategy and planning, sponsorship and cause branding. [...]

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Summer Social - Join Us Tomorrow

June 17, 2009 4 comments

SUMMER SOCIAL: THERE’S ONLY A FEW TICKETS LEFT SO RESERVE YOURS NOW!
Do you need a break from the daily grind? Kick your weekend off early and enjoy some fun in the sun networking with your fellow marketing professionals aboard the Carolina Girl.
You’ll be greeted on the dock with a signature summer cocktail, sponsored by Firefly [...]

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