The 2008 Spark! Awards for Marketing Excellence was a huge success, with nearly 100 top marketers in attendance. This year’s entries were some of the best in the program’s three year history!
Congratulations to Michael Haskins, the 2008 Marketer of the Year!
Michael is the executive vice president for external relations at the College of Charleston. His efforts with the rebranding of the College of Charleston earned him the 2008 Marketer of the Year award. “We heartily applaud Michael’s effort and think this is one of the finest jobs of marketing I’ve seen anywhere. The results speak for themselves,” the judges said.
Congratulations to Rawle Murdy and the Charleston Animal Society for the highest overall scoring entry!
The Spike vs. Biscuit campaign for the Charleston Animal Society generated these comments from judges: “This is an entry I wish I’d been part of! You used every media known to man to run a totally integrated campaign. Absolutely stellar work!”
Additional award winners:
Roman Candle Award
Blue Ion
“Charleston CVB Destination Wedding Giveaway”
Pyrotechnics Award
BenefitFocus.com
“Take the Wheel and Drive”
Torch Award
Rawle Murdy
“Charleston Animal Society – Spike vs. Biscuit”
Dynamite Award
Mettler Public Relations
“Charleston Choice Ice Cream Contest”
Fuse Award
Rawle Murdy
“SCSPA – Pledge for Growth”
Flint Award
College of Charleston students
Innovative Intellect
“Raising the Bar”
Congratulations to all the winners for 2008! And a big thank you to our sponsors, whithout whom the event would not have been such a success!
Spark! sponsors:
Charleston Regional Business Journal
GO TO Team
The Post And Courier
Homewood Suites by Hilton
Flickr Photos
